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Shifting Perceptions About Bank Marketing: From Cost Center to Revenue Engine

Join BankMarketingCenter.com to hear Eric Cook talk about the critical importance of shifting perceptions, offering guidance on how community bankers can market their marketing internally, translate marketing speak into banker speak, and frame budgets as investments.

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Smarketing 2.0: Learn What Happens When You Combine Sales, Marketing and Technology at Your Bank

Join BankMarketingCenter.com to hear Eric Cook and Jack Hubbard talk about combining sales and marketing, while utilizing a Digital Asset Management portal.

Smarketing in Banking: Aligning Sales and Marketing to Drive Growth and Relationships

In today’s competitive environment, simply running marketing campaigns or training a sales team isn’t enough. This session explores the concept of Smarketing—where sales and marketing efforts unite to drive results.

Next-Gen Bank Marketing: Social Media in the Age of AI

Bank Marketing Center and special guest Eric Cook of WSI Digital cover how AI is transforming the way banks show up on social media. Discover how AI tools can help your team create better content faster, generate real engagement, and stay consistent across platforms. We’ll explore AI-driven strategies for writing posts, planning campaigns, generating video, and understanding your audience.

How Banks can Optimize Digital Asset Management With Bank Marketing Center